β KOL Index Key opinion leader density β top academic speakers and industry experts.
Use the checkboxes to include/exclude axes from your radar shape. Weight each included axis 1β10 by importance. The radar preview updates live as you adjust.
How weighting works
Weights are relative, not thresholds. Setting Audience Fit to 9 and Scale to 3 means audience match matters 3Γ more than size β it doesn't filter out small events.
Spread creates selectivity. Setting everything to 5 weights all axes equally (same as all at 10). The wider the gap between your high and low axes, the more targeted your results become.
Turning axes off is powerful. Disabling Scale means a 200-person GRC and a 40,000-person ASCO are scored equally on your remaining axes β that's how you surface hidden gems.
Match scores are relative. An 8/10 means the event's profile closely matches the shape you drew β not that the event is "80% good."
π‘ Scenario Ideas & Strategies Click to expand
BD Partnering Trip
Type: Therapeutics Β· Dept: Business Dev Β· Tiers: T1, T2 Β· Boost Actionability and Audience Fit to 8β10, lower Scale. Finds events with formal partnering systems and high C-suite density.
Budget-Conscious Scouting
Dept: General Β· Tiers: T2, T3 Β· Max Affordability at 10, keep Audience Fit at 6β7. Surfaces smaller events where your dollar goes furthest β often 5Γ better cost-per-meeting than flagships.
Emerging Science & KOL Access
Dept: R&D Β· Tiers: T3, T4 Β· Boost KOL Index to 10, Reputation to 7, turn off Scale. GRC-style symposia and boutique meetings where cutting-edge science surfaces before it hits flagship stages.
Marketing Lead Gen Blitz
Dept: Marketing Β· Tiers: T1, T2 Β· Max Scale and Audience Fit, keep Actionability high. Optimizes for booth traffic volume, brand visibility, and lead capture opportunities at high-attendance events.
Manufacturing & Supply Chain
Dept: Manufacturing Β· Tiers: T1, T2 Β· Boost Audience Fit and Actionability. Surfaces events rich in CDMO contacts, equipment vendors, and supply chain decision-makers like CPHI and INTERPHEX.
Niche Trend Hunting
Type: Software & Tools or Bio-AI Β· Dept: R&D or General Β· Tiers: T3, T4 only Β· Boost KOL Index and Reputation, turn off Scale and Affordability. Finds small-format events where emerging trends and breakthrough science surface before mainstream adoption.
Tip: Use all three scenarios to compare strategies side-by-side β e.g. "Flagship BD trip" vs. "Budget scouting" vs. "Niche KOL access" β then send the best matches from each to the Comparison tool.